When a business, product, or service is promoted through an event, it's called an event marketing campaign. Companies can conduct their events, attend as exhibitor firms, or sponsor company events, whether physically or online. One of the...

India and the US on Monday has signed an Investment Incentive Agreement, which supersedes the earlier such agreement signed between the two countries in 1997, an official statement said. This particular agreement was signed in Tokyo by...

India has the space to attract debt flows of another $ 90 billion (around Rs 693,000 crore) given the threshold level of the country’s external debt, says a Reserve Bank of India study. “The empirical results suggest that as against...

Providing details of the cut in excise duty on fuels, Finance Minister Nirmala Sitharaman on Sunday said the excise duty cut of Rs 8/litre on petrol and Rs 6/litre on diesel has entirely been made in Road & Infrastructure Cess (RIC), which is...

The Indian government is considering to spend an additional 2 trillion rupees ($26 billion) in the 2022/23 fiscal year to cushion consumers from rising prices and fight multi-year high inflation, two government officials told Reuters. The new...

Running a business is no cake walk in the ultra-competitive and unforgiving corporate realm. With more and more businesses mushrooming in the industry and the dynamics of the market changing rapidly, it is hard for businesses to get a proper...

IT company Apollo aims to invest over USD 30 million (about Rs 232 crore) in India over the next two years. As part of its recent series-C funding of USD 110 million (about Rs 852 crore) led by Sequoia, the B2B sales intelligence and engagement...

Working capital of the Indian MSMEs would deteriorate further if the wholesale price inflation continues to remain in double digits, Aditya Birla Group's senior economist Dr. Madhavan Kutty said on Thursday. "MSMEs are badly hurt by...

The rupee on Wednesday has declined by 16 paise to close at its fresh lifetime low of 77.60 against the US dollar amidst the unabated foreign fund outflows and a stronger greenback in overseas markets. At the interbank foreign exchange market,...

Abu Dhabi-based global strategic investment firm, International Holding Company PJSC (IHC), announced today the completion of a Rs 15,400 crore ($2 billion) investment transaction in the Adani Portfolio companies, Adani Green Energy Limited...